I found the video challenge to be very helpful. It is well designed, and provided benefits in three areas:
1. Over-arching strategy of different strategies for different audiences (e.g., cold, warm, and hot traffic)
2. Sample "hooks" for video titles
3. Simple tips to improve video quality. I liked how a new tip is introduced each day rather than inundating me with lots of things at once.
My only suggested improvement would be to include more sample videos to help generate ideas.
Overall, this program was well worth the money and I highly recommend it if you are wanting to do more videos to help sell your product or service.
-- Don D