The main reasons why I like Home Value Leads over similar products are the accurate, instant home value reports, the ease of use and the ready made Facebook campaigns. The INSTANT home value report is critical to attract more submissions on the landing page. I like the simple layout of the report and the ability to select individual home sales to adjust the estimated value. The Facebook ads that come with the service are working extremely well and generate lots of low cost leads. You can literally launch them in a minute with a simple click of the mouse. I've been running Facebook ads before, but none performed as well as the ones that come with Home Value Leads. This is definitely the most cost effective tool I've used for capturing listing leads.